Trade and shows
Tuesday, May 6th, 2008It’s Tuesday morning after the Bank Holiday and of course the weather is now beautiful. I hope you all had a lovely relaxing time and are facing the week with a spring in your step and a song in your heart. A lot like me in fact. My song is ‘Whole wide world’ by Wreckless Eric, for reasons too complicated to go into in a blog. That’s more of an essay.
Anyway, business has been a bit slow since the New Year but this month we’re very busy, so that’s encouraging. We had a great visit to the Natural and Organics Show 2008 and
while we didn’t take lots of orders on the stand, we did have some very interesting discussions which we hope will turn into business. I always say that it takes us about 3 months to discover if a show has been a success or not. By that I mean whether it has paid for itself through increased sales through contacts made at the show. Sometimes you can have a quiet show but meet one good new customer which makes it all worthwhile. Mind you, the reverse is also true and we did have a busy show!
Kensington Olympia is a really great place to exhibit. It’s very light and airy and we were well served by food outlets, including a really good cafe in the middle of the hall. Hopefully we’ll be back next year. It’s only two days as well which means you don’t have a chance to get
really bored and fed up with standing all day. I enjoyed wandering around the other stands - there’s such a lot of enthusiasm and interest in this sector. Loads of food suppliers with great emphasis on quality sustainability and sourcing.
All this talk of food is making me hungry so I’m stopping typing to eat something.
Alistair